Maverick China Research is Pleased to Announce the Release of Our First Market Report, Mobile Payment in China: Bricks & Clicks Going Mobile?

(PRWEB) August 10, 2006

This report offers the most up-to-date and comprehensive study available on Chinas emerging mobile payment sector. Utilizing on-the-ground research and first-hand interviews with m-payment executives and experts, we examine competing service models, profile leading Chinese m-payment companies, and dissect the complex set of factors at play in the sectors development. In addition, this report identifies key investment opportunities and forecasts m-payment growth in China through 2010. Written for an international audience, this report is detailed enough for industry insiders while remaining clear and accessible to newcomers.

Comprehensive Sector Analysis & In-depth Company Profiles

Mobile payment in China represents a convergence of multiple sectors that until recently have operated independently. This report provides full coverage of all key market players and examines the complex interplay between them:

Mobile operators: China Mobile, China Unicom

Mobile payment service providers: UMPay, Smartpay, Yeepay

Contactless smartcard vendors: Philips Semiconductors, Watchdata

Banks: Bank of China, China Minsheng Banking Corp, Industrial & Commercial Bank of China

The Chinese government: the Ministry of Information Industry, the Peoples Bank of China

Key Questions Answered

Which companies are leading the way in Chinas m-payment sector?

What are the strengths and weaknesses of competing m-payment business models in China?

Which specific services and products will drive future m-payment growth in China?

How likely are Chinese consumers to adopt m-payment services?

How great of a role will Chinese government regulators play in m-payment development?

How will the upgrade to third generation (3G) mobile networks affect m-payment growth in China?

Which key factors could limit the growth of Chinas m-payment sector?

Where is international expertise and investment most needed in Chinas m-payment sector?


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